February 12, 2013 10:10 am - 10:30 am -
Track: Digital Kids Conference

“Mom, I Want An iPad” – How Mobile Devices Are Helping Transform the Television Business
Tablets are the fastest growing technology since the DVD player, proving to be massively popular with parents and kids. Lauren will share how Disney Channel, Disney XD and Disney Junior present content across multiple devices, and the opportunities to extend traditional viewing experiences and deepen engagement with fans.

Speakers