Nic has been working in the virtual world and virtual reality sector since 2006, with a focus on the kids and tween segments.Following an early career in telecoms, M&A and advertising, Nic set-up KZero Worldswide, the first ever consulting firm dedicated to virtual worlds and 3D online platforms. KZero became very well-known for producing the Universe and Radar charts vlsualizing market growth and companies operating in the market.Recognizing the emerging potential of virtual reality, Nic moved from consulting to investing in 2014 with the backing of an Atlanta-based investor group.The first company brought to market is WEARVR, already the largest and most popular device agnostic virtual reality app store. WEARVR is now entering second round funding stage, ready to gear up for the consumer launches of the Oculus Rift, HTC Vive and other headsets. WEARVR is also just about to launch Bogglebox, a kid-safe distribution platform for VR games and apps.VR content is the next focus and the second company launching shortly is focusing on the intersection between movies/TV and virtual reality.