I have over 20 years of diverse experience in business development, strategy, marketing, product development, content and strategic partnerships. I’ve worked in digital media, entertainment, consumer products, educational technology and health and wellness for a multinational corporation, at mid-size companies, at startups and as an independent consultant.
I am currently the Chief Revenue Officer at Fingerprint and was recently the head of licensing and business development for LeapFrog.
I was previously an agent in the WME Digital Group where I developed digital branding, content strategy and financing, marketing and distribution plans. I built strategic partnerships and worked with respected brands, content creators and new media entrepreneurs.
Prior to joining the Digital Group, I worked with the president of the agency on business development. I started in the Motion Picture Department after completing internships at Focus Features, Miramax and MPCA.
Before going to business school, I was a brand director and general manager at SelfCare.com, a health and beauty startup (sold to Gaiam) and an independent consultant to new media companies in the Bay Area.
I began my career in the highly competitive Executive Development Program at Merck & Co., Inc. While at Merck, I gained experience in strategy, business analysis, market research, negotiations, public policy, consumer marketing, brand management, sales and public relations. I developed business plans and managed advertising agencies, public relations firms, market research companies, management consultants, creative talent and project teams. I was also a member of the prestigious Policy Advisory Committee to the Merck Company Foundation.
I have an MBA from The Anderson School at UCLA with a focus in Entrepreneurship, Marketing & Entertainment Management. I have a BA from the University of Pennsylvania with concentrations in Media at The Annenberg School of Communication and Marketing at The Wharton School.