Sue Bohle is a highly regarded public relations professional who has been providing hands on, senior level counsel to traditional game and serious games and interactive entertainment companies since 1983. She has been the lead speaker on PR for the game industry at the Game Developers Conference (GDC) five times and wrote the marketing chapter for a major textbook on getting into the video game industry.
The Bohle Company has served hardware, software, tools, conference producers and online game sites and launched titles in all genres and for all platforms. Among the companies Sue has counseled include Alienware, Warner Bros, Atari, Activision, id, The 3DO Company, IGN.com, GDC, Nyko, Cyberprofessional Games and numerous start-ups, including more than 10 MMOs and several iPhone game companies.
In the serious games space, Sue and her team launched the first Serious Games Summit for GDC. In 2011, she and her partner Clark Aldrich, the author of five textbooks on serious games and a game design consultant, launched the Serious Play Conference for leaders in the fast growing market for games and sims for the education, heathcare/medical, corporate training, government/military and games for good segments. She is currently executive director of the Serious Games Association.
An educator by training, Sue has taught at the high school, community college and university level and at the SEIGE, Games+Learning+Society and Triangle Game Summit conferences, in addition to GDC,
Sue has been named one of the 100 Top Women in the Game Industry. She also is recognized in the PR industry, having been elected a Fellow, PRSA, one of only 500 professionals to achieve that honor.
Sue holds both a bachelor of science and master of science degree in journalism from Northwestern University.