February 13, 2013 10:10 am - 10:30 am - Room 1
Track: Digital Kids Conference

Beyond Blogs: Connecting with Mom Influencers
Mommy bloggers have been the silver bullet for many toy brands, but social media is changing at the speed of technology. What’s new in social media marketing and moms? Maria Bailey, author of Power Moms and Mom 3.0, will illustrate how innovative brands are connecting with the gatekeeper using video, Pinterest, Tumblr and other new social media platforms.

Speakers

 

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